Jessica Stein (@tuulavintage) With a following of 2.4 million, she is an Australian who caters to the travel segment. Cathay Pacific contracted her for the #lifewelltravelled campaign in 2015. Nickelson Wooster (@nickwooster) He caters to the men’s fashion segment in the United States and has become something of a style icon. Adam Gallagher (@iamgalla) He […]
Author: Justine Vienne
What you can learn from the top 5 most successful Instagram brand campaigns
Instagram is one of the most rapidly growing social media platforms out there. On an average, users post a combined total of over 55 million photos per day. It is therefore, no surprise that marketers from all around the world want to join in on the fun and bring attention to themselves and their brands. […]
3 steps to run a successful Instagram influencer campaign
Influencers are one of the most powerful social media assets to have in your arsenal. There are influencers for every niche and finding the right one can seriously boost your marketing efforts. Influencer marketing might sound pretty straightforward in theory but it is a complicated process that takes time to get right. The 3 most […]
5 Reasons Why You Need Influencer Marketing In Your Digital Strategy
Power of influencer marketing Have you ever wondered why marketers constantly talk about word of mouth publicity and its effectiveness? Whether it is influencer marketing or advocacy marketing, the underlying principle is simple yet extremely powerful. It is common knowledge that a person gets convinced easily when a friend, family member or someone whom he […]
Why Influencers Join iFluenz?
Influencer marketing is one of the most important and upcoming forms of digital marketing. The reach, connect and return is instantaneous. The return on investment (ROI) is also measurable because you can set your budget and other campaign parameters when you try to choose influencers with credibility and good popularity on a social media channel. […]