Let’s face it. You may not be able to wear it every day, but you sure want to own it. The magnetic power of luxury brands is undeniable. But, a large chunk of this allure comes from the phenomenal marketing that brands engage in. An integral part of any luxury brand’s marketing campaign is influencer […]
Author: ifluenz
The Power of Instagram for Food Brands
Instagram is extremely powerful and it achieves far-reaching results for brands. A true testament to the power of Instagram is how it has impacted positively the food and beverage (F&B) industry. The F&B industry has always been a ‘work-in-progress’. It’s one of the few industries where evolution is constant and inevitable. Raging trends today may […]
How to Boost Your Christmas Sales with Instagram?
When it comes to the ability to promote a product, nothing beats the superpower called Instagram. With 800 million active users and counting, Instagram is the go-to social media network for any business that wishes to get noticed by customers. Seasonal sales, especially those around Christmas, can be tricky to implement. One way to grab […]
Product Placement on Instagram For Any Budget
Compared to traditional advertising, product placements can produce better results and do not require the same amount of financial investment. Whether product placement is done gracefully or not, it can give a serious boost to sales. Traditionally, product placements were done in films and music videos so that brands can gain recognition. The James Bond […]
5 Reasons You Need Influencers To Promote Your Brand
If you haven’t heard of influencer marketing, you might be lagging behind your competition when it comes to social reach and influence. Influencer marketing is a simple concept where you work with influential people within your industry/niche to promote your brand and product. Here are 5 reasons why you should consider working with influencers for […]
How to Quickly Make a Brand Popular with Influencers
A study conducted back in 2015 revealed that more than 60% of the brands in the United States wanted to increase their budgets for influencer marketing. As more and more people gain access to the internet and spend more time on social media sites such as Facebook, Twitter, and Instagram, people who have gained a […]
How to Boost your Marketing Strategy ROI with Influencers
Marketing strategies are undergoing a continuous, evolutionary change. The migration of the target audience from television and print media towards the internet and social media sites has made marketers rethink their very approach to the process. Social media sites thrive on the ever increasing supply of user-generated content, and services like YouTube, Facebook, and Instagram […]
The Ultimate Guide To Boost Sales With Instagram
Welcome to the modern age of social media. Websites like Instagram have become a daily need for people of all age groups all over the world. Pictures of you on vacation, at office, at prom, at your best friend’s bachelorette party, and the countless selfies have become the backbone of this website. With millions of […]
Make Your Brand Popular With Instagram Product Placement
Instagram was released in the latter half of 2010. Barely two months after its launch, it hit the one million user mark. Today, nearly six years later, the number of Instagram users has grown to more than 500 times. The company’s user base includes people from all over the world, belonging to different socio-economic backgrounds […]
Gaining New Customers Through Influencers
Most marketers around the world are aware of the incredible advertising potential of social media platforms. Sites like Instagram, YouTube, Facebook and Snapchat thrive on user generated content, and through the years, they have managed to gather a user base of millions. Instagram, for instance, has a monthly user base of 500 million people. The […]